THE SCENT WEBSITE
Design of website exploring olfactory culture. Through its contemporary design and carefully categorised types of articles it will engage with readers/users. It will not engage with the commercial aspect of the perfume industry. Website will present its various concept through clean and useful design that builds an interactive ground for the readers based on the idea behind, types of artciles and Swiss Design guidelines. In contrary to the printed Journal, interactive website will aim at connecting perfume enthusiasts and serve less curated content that includes projects, interviews, events and news from the olfactory industry. Both elements are closely related, however their approaches and styles differ from one and another considering technology, content and users.